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How to Choose the Right POSM for Your Business with AeroPro VISCOM

In today’s highly competitive retail and commercial landscape, visibility is a decisive factor in business success. POSM is no longer just about displaying information—it is a strategic visual communication tool that influences customer movement, purchase decisions, and brand recall.

AeroPro VISCOM by Aerolam : The requirement for supermarkets or for the retail chains, point-of-sale promotions and brand activations which requires the selecting of right POSM. It Provides a futuristic solution that Matches the aesthetics, durability, and adaptability.

 

Understanding Modern Business POSM Requirements

Different business environments demands different POSM requiremnets. RETAIL and supermarket POSM requirement must be lightweight, foldable, and visually impactful, while promotional and display POSM must support the quick fabrication and frequent replacement.

Aerocomfort

Aerolam Bubble Guard Print Boards are honey comb structure engineered to meet these evolving requirements. It is Manufactured using the Patented European technology, AeroPro VISCOM delivers consistent performance across a wide range of visual communication applications.

POSM Applications Using AeroPro VISCOM:

  • Advertisement Boards.
  • Retail Displays Solutions.
  • Danglers and Waybreakers
  • Point of Display (POD)
  • Point of Sale (POS) Communication

The versatility of AeroPro Viscom allows every brand to maintain their uniformity of visual identity across multiple retail formats.

Why Material Selection Matters in POSM.

The effectiveness of POSM depends heavily on the material used. Other conventional boards often compromise on flatness, durability, or the print quality. AeroPro VISCOM addresses these limitations through its advanced bubble/ Honey comb core design.

Advantages of Aerolam Bubble Guard Print Boards:

  • Smooth and flat surfaces achieved through precise core bubble structure
  • Matte surface finish for superior visual clarity
  • Double-sided corona treatment above 42 dynes for excellent ink adhesion
  • Uniform strength across the board
  • High resistance to tearing, cracking, and chipping

This makes AeroPro VISCOM a reliable alternative to PP flute boards and PVC foam boards.

Custom POSM that Enhances the Brand Identity.

Customization is essential for effective visual communication. AeroPro VISCOM supports a wide range of branding requirements without compromising material integrity.

Its rigid yet flexible structure, plain layers on both sides, and a middle core layer with thermoformed bubbles.

  • Easy cutting, creasing, and die-punching
  • Foldable designs for efficient logistics
  • Lightweight handling for quick installation

This flexibility enables the creation of danglers, floor-standing units, counter table tops, flanges, shelf strips, parasite units, cubes, tri-standees, cut-out standees, display boards, and way breakers, all tailored to the brand guidelines.

Advanced Printing Compatibility

AeroPro VISCOM is designed to deliver consistent and high-quality print results across multiple printing technologies:

  • Screen Printing
  • Direct Digital Printing on Flatbed UV Printers
  • Sheet-fed Gravure Printing
  • Pre-printed Vinyl and Paper Pasting
  • Pre-printed Film and Decorative Film In-line Lamination

The corona-treated matte surface ensures sharp graphics and strong ink bonding, for long-lasting visual appeal. Double-sided printing further enhances visibility in a open retail environments.

Durability, Protection & Long-Term Performance

Retail and promotional signage is exposed to frequent handling and environmental stress. AeroPro VISCOM incorporates advanced protection features to ensure long service life.

VISCOM Protection Features:

  • Non-abrasive and non-dust forming surface
  • Flame retardant and chemical resistant.
  • High impact resistance
  • Scratch, crack, wear, and tear resistant
  • 100% waterproof performance

The attributes ensure dependable performance even in high-footfall retail zones.

Product Specifications at a Glance

  • Available GSM: 500 to 2500.
  • Available Sizes: 6Ă—4 ft / 8Ă—4 ft (custom sizes available with defined MOQ)
  • Available Thickness: 2.2 mm to 5 mm.
  • Available Colours: White (custom colours available with defined MOQ)
  • Surface Texture: Matte
  • Surface Treatment: Corona treated (42+ dynes on both sides)

Comparison with Other POSM Signage Boards

When compared with commonly used materials, Aerolam Bubble Guard Print Boards demonstrate clear technical superiority:

  • Flat surface for aesthetic appeal.
  • Tear and crack-proof.
  • Easy creasing and fabrication.
  • Uniform mechanical strength.
  • Water and moisture resistance.
  • Chemical and mechanical stress resistance.

These advantages make AeroPro VISCOM a dependable solution for demanding POSM applications.

Sustainable & Eco-Friendly POSM Solution

AeroPro VISCOM is manufactured from polypropylene, a clean and fully recyclable material. It is 100% recyclable, lightweight, and eco-friendly—supporting sustainable business practices without compromising performance.

It reduces the weight, which cuts down the cost of transportation and it is easy to handle, which makes it both an environmentally and operationally effective and efficent choice.

The AeroPro VISCOM Advantages in Visual Communication

The effective POSM reflects a brand’s commitment to quality, clarity, and innovation with AeroPro VISCOM, Aerolam brings together European technology, material science, and real-world usability to deliver a comprehensive visual communication solution.

Designed for customisation, foldability, durability, and superior print performance, Aerolam Bubble Guard Print Boards enable brands to communicate effectively at every point of interaction.

For businesses seeking reliable, modern, and sustainable POSM solutions, AeroPro VISCOM by Aerolam represents a smart and future-ready investment.

Disclaimer – All product images displayed in this are the property of their respective owners and are used for informational purposes only. We do not claim ownership of any third-party trademarks, logos, or copyrighted materials.

AeroPro Pack

AeroPro Pack boards are an advanced packaging solution designed for various light and heavy industrial packaging purposes. They are incredibly strong, durable, impact-resistant, lightweight, waterproof, and chemical-resistant, making them ideal for a wide range of packaging applications.

Whether you need to ship fragile equipment, protect valuable items, or store heavy machinery, AeroPro Pack boards are up to the task.

Their lightweight design makes them easy to move and handle, while their waterproof and chemical-resistant properties make them ideal for protecting your items in harsh environments.

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AeroPro Viscom

AeroPro VisCom is a revolutionary solution for visual communication, graphics, and advertisement in the printing industry.

It allows businesses to effectively convey their marketing message to their target audience through the use of innovative technologies and materials. Whether you need to create eye-catching graphics, print high-quality images, or create custom-branded materials, AeroPro VisCom has you covered.

Its flexibility and versatility make it suitable for a wide range of applications in the printing and advertising industries, from billboards to brochures, from banners to vehicle wraps.

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AeroPro Protect

A protective solution that safeguards surfaces from any potential damage, whether it’s flooring, wooden furniture, or any other item.

This temporary surface protection solution is easy to apply and can help preserve the integrity and appearance of any surface, reducing the need for costly repairs or replacements.

Designed to safeguard expensive floorings such as tiles, granites, Italian marble, and marbonite from scratches, spills, and debris during construction and refurbishment projects.

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AeroPro Infra

AeroPro Infra offers a wide range of false ceiling solutions that are designed to enhance the aesthetic appeal of any space. Whether you’re looking to renovate your home, office, shopping complex, banquet hall, restaurant, theater or any other commercial or residential space, AeroPro Infra has a false ceiling solution that will suit your needs and exceed your expectations.

The false ceilings are made of durable and high-quality materials that are easy to maintain and offer a range of benefits including insulation, sound absorption, and fire resistance. They are designed to be energy-efficient and can help to reduce energy costs.

With AeroPro Infra’s false ceilings, you can create a beautiful, comfortable and functional space that will impress your guests and clients.

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AeroPro Box

The AeroPro Box is an eco-friendly packaging solution made from 100% recyclable PP Aerolam bubble Guard Board. This triple-layered board is produced using patented European Co-extrusion technology, making it an intelligent and practical choice for pallet enclosures.

The AeroPro Box offers a versatile, safe, and secure option for the packaging, warehousing, and logistics industry. It is a returnable and reusable system that is suitable for various industry verticals, including packaging, storage, stacking, logistics, and supply chain management.

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